digital marketing course in jayanagar

  Google Ads operates under a pay-per-click (PPC ) model. Means that advertisers target specific keywords on Google, bid on the keywords and compete with other marketers. The bids you place will be "maximum bids" -- or the highest amount you're willing to pay for an advertisement. For instance, if the maximum you can bid for is $4, and Google determines that the Cost per Click is only $2 you'll get the ad! If they find that the bid is higher than $4, you will not receive the ad. Alternately, you can establish an amount for each day that you will spend on your advertisement. It is not possible to spend more than the amount specified for that ad each day, helping you gain a better understanding of the amount you'll need to allocate for your digital ad campaign. Marketers have three choices for their offers: Cost-per-click (CPC). What you pay for each time the user clicks on your advertisement. Cost per mille (CPM).  How much you'll pay per 1,000 impressions. Cos

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